Friday 18 September 2015

Week 10 Practical - Review of Blog

I have made a few changes to my blog to ensure the layout is clean and easy to read, I have kept the background simple and the white space balance. I think I have used enough headings to attract the reader to key headings and to separate the different blog posts. I have checked that I have completed all of the weekly tasks, and made amendments so the headings clearly indicate which post relates to which activity.

I think the major challenge was that the task seemed huge, however once you take the time out each week to complete each task it was amazing how quickly the term progressed and I didn't fall behind on my work load. The blog requirements were clear and concise so I understood what I had to do each week and how much time I would have to assign to each task. I don't think the blog requirements were too hard or too easy, I think the tasks were achievable and really challenged my thinking and writing skills.

I think the blog has definitely improved my writing, I was required to not only write for assignments but refine my writing skills each week which helped me fully understand how to write, especially in the media. I really learnt a lot from the blog submission checklist, although I didn't find all that many errors in my writing, I really appreciated having the chance to see a 'cheat sheet' on what the markers would be looking at. 

COMM11007 Media Writing is one of the best subjects I have done, I have really enjoyed every aspect of the course work and have found the course material informative and interesting. As a Business Management and Public Relations student, I really appreciated the change of pace involved in the Media Writing course.

Week 9 Practical - Storify Review

I reviewed Rebecca Somerville's Storify submission about the Pine Rivers Show. First impressions of Rebecca's Storify were great, Rebecca has taken the focus off the actual event and landed it on the effort of volunteers who put the show together. The audience for this story is potentially people who live in Brisbane which is a very wide demographic, the story is also applicable to those who attended the Ekka or are looking for something to do on their weekend. 

Rebecca taught me a lot about the Pine Rivers Show, she has jammed her story full of facts, history and quotes which gives the viewer a lot more information than they would receive from any other article. I think Rebecca has managed to incorporate many different aspects of the show and the different viewpoints from her quoted sources, I don't think she needs to include anything else into the story. 

A point to improve the structure of the story would be to ensure that there is a caption, quote or explanation explaining each photo rather than including photos one after the other. 

I really enjoyed reviewing Rebecca's Storify submission, I think she has done a fantastic job on covering such a massive event and getting some awesome quotes off valid sources. Rebecca's tweets were interesting, relevant and consistent and her story really showcases the importance of volunteers in community events. 

Well done Rebecca and good luck in submitting your (great) assignment!  


References

Somerville, R. (2015). Sugar City Con (with images, tweets) · spiritoflulu. [online] Storify. Available at: https://storify.com/spiritoflulu/sugar-city-con-2015 [Accessed 19 Sep. 2015].

Thursday 17 September 2015

Week 9 Technical - Active & Passive Voices

Recognising active and passive voices in writing has never really occurred to me until I completed the passive and active voice exercise. Once understood what the difference was between active and passive voices, I quickly understood how to restructure sentences to use an active voice instead of a passive voice. Although I found the quiz quite easy, I struggled on some questions where it was harder to make the sentence read fluently once restructured.

I find that I understand a grammar concept once I have had to apply the rule into my own writing, I will now be more conscious of writing actively instead of passively to ensure that my writing skills are of a high quality. 

References

Businesswriting.com, (2015). Passive and Active Voice. [online] Available at: http://www.businesswriting.com/tests/activepassive.htm [Accessed 18 Sep. 2015].

Tuesday 15 September 2015

Week 10 Inquiry - Visual Consumer

I love the Birdnest website, I value the design of the website, the clothing and other products that are sold and the overall vibe of the site. The impact of the design is the first thing that catches the eye about the vibrant, fresh website, the colours and fonts used work well together and create a great theme. The bird nest and bird theme is used consistently throughout the website and ties it together perfectly. 

The logo used on the website is very sleek and simple, being a single red bird, the Birdsnest trademark is clear, concise and allows the viewer to associate the website with their logo. The soft red and blue tones used in the website design are quite boho and give an autumn theme to the design. The sans serif type font used in headings and writing is easy to read and keeps the website fresh. 

The photos and graphics used in the website have been well considered, they pick up the soft red and blue autumn tones whether in their background or text. The photos do not take away from the simplistic design of the website, they instead compliment the design and push it into a new element. The website design allows for enough white space between photos, text and headings that the viewer is not bombarded with information or overwhelmed by the website. The overall balance of the website is spot on, some graphics take up the whole page, however most are divided by three so the page can be evenly divided by three, creating a symmetrical and conforming design.



Visiting the Birdnest website is a visually appealing process, where all aspects of website design have been well considered and applied. 

References Birdsnest.com.au, (2015). Birdsnest Women's Clothing Australia | Buy Women's Dresses, fashion, jeans from 250+ Labels Online. [online] Available at: http://www.birdsnest.com.au/ [Accessed 16 Sep. 2015].

Week 9 Inquiry - Data Generated vs. Editor Reviews

Comparing the difference editor and data generated reviews is like comparing chalk and cheese, both vary in purpose and style. The Trip Advisor webpage is a collation of various comments and recommendations from travellers who have reviewed the specified hotels, each review is one or two sentences summarising the hotel or the customers experience. Whereas the CN Traveller website is written from editors, the photos of the hotels are professional, the review includes in depth information about the hotel, city, activities and other key points relevant to the reader.

Although both websites are similar in that they are reviewing hotels, this is where the similarities end. The trip advisor article is somewhat unprofessional with two simple quotes and a couple of photos of the discussed hotel, the viewer is then able to visit another webpage which holds more reviews from people who have been to the hotel. There is room for false information in a website based on reviews from customers, although some have the ability to be honest, some reviews are incorrect.     

The CN Traveller website holds a better first impression, the layout is a lot more professional and appealing. The reviews on this website are well written and paint a picture in the readers mind about the hotel and what to expect. The reader will be more inclined to take the comments from the CN Traveller website on board and make an informed decision about their travel destination and hotel based on this review. The website is aimed at convincing travellers to visit these destinations and they absolutely achieved this goal by the high quality writing, pictures and selection of hotels.


References

Allason, J., BB, A., Browne, P., Burshtein, K., Jana Chan, M., Peters, E., Finer, D., Goodman, L., Holmes, L., Johnson, L., Marshall, L., Maxwell, K., Sinclair, C. and Wrathall, C. (2015). Gold Standard Hotels 2015. [online] Conde Nast Traveller. Available at: http://www.cntraveller.com/awards/the-goldlist/gold-standard-hotels-2015/viewall [Accessed 16 Sep. 2015].

Tripadvisor.com.au, (2015). Best Hotels of 2015 – TripAdvisor Travellers’ Choice Awards. [online] Available at: http://www.tripadvisor.com.au/TravelersChoice-Hotels-g1 [Accessed 16 Sep. 2015].


Week 7 Inquiry - Reviewing a Newsletter

The Crocodile Specialist Group Newsletter is distributed to member's of the Crocodile Specialist Group, all member's of the group are encouraged to submit materials and articles to the newsletter for publishing. The effectiveness of this article stems from inviting the group to submit material, the group really captures the audience and not only piques their interest in the newsletter but gives them pride and ownership of the newsletter. 

The newsletter commences by thanking people who have donated to the Crocodile Specialist Group (CSG) conservation program. The newsletter also includes an editorial which gives a brief summary of the newsletter and informs readers of upcoming events, this is followed by an obituary section which pays respects and outlines the life and great work of CSG members who have passed. The next section of the newsletter is a book review about wildlife conservation, followed by regional reports from America, Australia, Africa and Asia. Finally, the newsletter concludes with a list of member's of the CSG Steering Committee. 

Each story in the newsletter targets their organisations audience each story involves crocodile research, wild life conservation or the workings of the crocodile specialist group. The newsletter is well written, short and succinct which also encourages the audience to take key findings and information from the newsletter. As a science journalist, I would find the newsletter very informative, each section would be able to be used as a story. The regional reports from around the globe would provide the best story as it indicates what work is being done in crocodile research and conservation around the world, this section of the newsletter was particularly interesting and would create a lot of interest if written in a story. 


References
Iucncsg.org, (2015). iucncsg.org. [online] Available at: http://www.iucncsg.org/ [Accessed 19 Sep. 2015].

Wednesday 9 September 2015

Course Quizzes

I have just finished my last quiz for course and have to say that they have taught me a lot! I did quite well at grammar and punctuation at school, therefore it was a bit of a shock that there were still things I had to learn about the way I write. It has taken me a couple of attempts at the quizzes to get 100%, I usually get around 7/10 on my first attempt. I then go back and read through the relevant chapter again and attempt the quiz again. 

The quizzes not only taught me pointers on English for journalists, it made me really consider the question and potential answers. I thoroughly enjoyed learning through the quizzes in this course. I have found Hick's English for Journalists really helpful and summarises the 'rules' of journalist writing perfectly.

COMM11007 is my first course surrounding journalism so I had a lot to learn and I have loved every week of the course. The assignments, course work, blog and quizzes have taught me so much and have applied to real life situations which is the best way I can learn. 

Monday 7 September 2015

Week 8 Practical & Inquiry - Instagram

I am a self proclaimed insta-addict. I follow a variety of different people on Instagram including chefs, restaurants, celebrities, photographers, fashion designers, interior designers, comedians, businesses, friends and florists. I follow people on Instagram for inspiration, entertainment and enjoyment. I use my own Instagram page to give people a snapshot of my life and what my interests are, I love taking photos so it isn't hard to find something to post on Instagram.

I believe Instagram is a great tool for businesses to use for public relations and marketing. By posting well photographed pictures of a product or appealing photo of a serviced offered, it catches the attention of viewers who are then inclined to 'follow' the business. This means that the viewer will then receive further updates from the business and learn about other products or services through photos posted. The great thing about Instragram is that it is free, easy to use and has the capability to incorporate links and further information into each post. 

Instagram Review
Instagram is a social media site that allows users to upload videos and photographs to share with their friends or make public. Instagram is widely popular amongst celebrities, businesses and people who share images of their life and interests. Instagram made its debut into the world of apps a few years ago and has done well to maintain its users and popularity by constantly updating software and keeping users interested.

Unlike other photography apps, Instagram has combined both photography and social media aspects to create an app that is unlike others on the app market. Instagram has an easy to use and relaxed feel and is adjustable to all users. Once a user has uploaded a photograph or video to Instagram, they have the ability to hashtag a ‘tagline’ that relates to their photo or video. Instagram users then have the ability to search Instagram for users or hashtags, which gives the opportunity for viewers to search for common interests.

Instagram have a selection of filters that users can apply to their photographs before they upload them, combining digital photo editing and social media into one simple click of a button. Users are also able to share their Instagram post directly to Facebook, and other social media websites which is another aspect of ease of use. Although Instagram has been marketed as an app, their website also allows users to log in and view their Instagram account and use the same functions available on the app.

Overall, Instagram is a great social media photography and videography site that has stood the test of time in the technology world and proves its success and popularity time and time again. 

References:
Instagram, (2015). Instagram. [online] Available at: http://www.instagram.com [Accessed 7 Sep. 2015].
                                                                                                                                        


Week 6 Practical - Storify

I have never uploaded a Storify story so putting together a story on the Drought Relief Golf Ambrose was a bit of a learning curve. Once I figured out how to use Storify, I can now appreciate what a great tool it is to pool together different social media elements and display them in one 'story'. 

Storify Story - Drought Relief Golf Ambrose

Friday 28 August 2015

Week 7 Practical - Reviewing/Reflecting on Assignment

In reviewing the news story and media release assignment, I am needing to constantly remind myself of the simplistic language required in this sort of writing. I changed a few sentences around, so they made more sense and added in appropriate punctuation and fixed spelling errors. 

I had my red pen out, ready to make appropriate changes according to the Marking Key Checklist on Moodle, however I had no changes that needed to be made in regards to the writing style. Before I started writing the assignment, I had ensured that I fully understood the requirements of writing for media so I wouldn't make any mistakes and would complete the assignment to the highest standard. I was conscious of some key principles, such as only using 'said', not using semi colons and ensuring that speech is not mixed. Apart from that, the media writing style generally matches my usual writing style.

I think the checklist is extremely valuable, although it is always good to proofread work prior to submission, it makes it to much easier when you have a list of exactly what the marker will be looking for. This not only allowed me to proofread my assignment but look at it through the eyes of the marker. I think this will make a difference to my overall result as I have essentially been given the cheat sheet. 

I have thoroughly enjoyed the news story and media release assignment, although I initially struggled with writing so simply, I now appreciate how much journalists must have to draw back from what they want to write.  

Week 2 Inquiry - Trendsmap

I have reviewed some of the trending Twitter hash tags and topics for Sydney today, most of the Twitter trends surrounding #borderforce #border and #operationfortitude hash tags. I immediately recognise the hash tags as I heard about the story on Sunrise this morning, which involved the Australian Border Force conducting visa checks and checking for anti-social behaviour around Melbourne, which sparked outrage from the public. The operation has now been cancelled, however the Twitter storm hasn't died down just yet. 

Upon looking into articles, there are many tweets embedded into each article, providing further insight into the article and backing up facts. The following tweet is featured in an article by The Age about the cancellation of Operation Fortitude, the tweet adds another dimension to the article, by catching the readers attached and reinforcing with the audience that this is an issue that is trending on social media websites. 


The general consensus on social media is that Operation Fortitude is unnecessary in Australia, especially Melbourne, which is one of the most multicultural cities in the world. The media have portrayed this in the key messages of their articles, and have subtly influenced the readers opinion by including Tweets from other people who have a strong opinion on the situation. 

The amazing thing about Operation Fortitude is that many media outlets are stating that Twitter is to blame for the cancellation of the operation. An article from the Sydney Morning Herald features many tweets that use humour to outline the racist nature of Operation Fortitude, some of the tweets featured on the article include: 



The Victorian Police also used Twitter to distribute their media release about the cancellation of Operation Fortitude, which was a suitable platform for the information, given the massive response on Twitter to the issue. Although the event was cancelled, the backlash on Twitter did not die down at all, the Australian Government and MP's are being asked publicly to further explain their decision to form Operation Fortitude and be accountable for the racist nature of the situation. 

References
Aubusson, K. (2015). Twitter tracked to downfall of Operation Fortitude one Simpsons meme at a time. [online] The Sydney Morning Herald. Available at: http://www.smh.com.au/national/twitter-tracked-to-downfall-of-operation-fortitude-one-simpsons-meme-at-a-time-20150828-gja6zn.html [Accessed 29 Aug. 2015].

Facebook.com, (2015). Victoria Police - Victoria Police has made a decision not... | Facebook. [online] Available at: https://www.facebook.com/victoriapolice/posts/941373445934792 [Accessed 29 Aug. 2015].

Schetzer, A. and Mills, T. (2015). Border Force: Operation Fortitude cancelled as protesters take to Melbourne's CBD streets. [online] The Age. Available at: http://www.theage.com.au/victoria/border-force-operation-fortitude-cancelled-as-protesters-take-to-melbournes-cbd-streets-20150828-gja3mp.html [Accessed 29 Aug. 2015].

Trendsmap.com, (2015). Real-time local Twitter trends - Trendsmap. [online] Available at: http://trendsmap.com/# [Accessed 29 Aug. 2015].

Thursday 27 August 2015

Week 6 Inquiry - Cirque de Soleil Media Kit

The Cirque du Soleil show Kooza has an extensive web page that includes news releases, press contacts, photos, videos, preview of the show, information on creators, acts, characters, costumes, set design and music.



There is also a Press Kit for the Kooza show, which is in PDF format for ease of access. The Press Kit includes an overview of the show and of Cirque du Soleil as a whole, details and photos of the various acts involved in Kooza and an introduction and photo of each of the characters featured in the show. The Press Kit then goes on to list the inspiration for the characters costumes, and list what they are made out of. Additional information is provided on music, set design and the Kooza site and many tents.

Each of the creators of the Kooza show is introduced with quotes included from them about the Kooza show.The Press Kit is concluded with an extract about the creation Cirque du Soleil, their mission, and a few key statistics and a list of their other shows. 

Here's a story I have written using the Press Kit from the Cirque Du Soleil website.


Kooza set to wow audiences across USA & Canada
28th August 2015

Kooza, a Cirque du Soleil phenomenon is currently touring the United States and Canada. The show is mesmerising and combines the art of clowning with acrobatic performance. 

The act, which includes charivari, balancing on chairs, contortion, high wire, hoops manipulation, teeterboard, solo trapeze, unicycle duo and the wheel of death. 

The audience will be captivated from the start of the show when a character bursts on to the set like a jack-in-the-box and starts interacting with many different characters, all dressed in exquisite costumes and amazing physical strength. 

Kooza's writer and director, David Shiner has a great imagination and even better choreography skills. 'Kooza is about human connection and the world of duality, good and bad,' Shiner said. 

All costumes in Kooza are handmade out of materials such as molded carbon, fake rats and individually sewn metallic flaps. Costume designer, Marie-Chantale Vaillancourt has sourced inspiration from graphic novels, Mad Max movies, India, clock movements and children's book inspirations for the creation of costumes in Kooza.

'It has been a great challenge, but it's also full of traps. You don't want to exaggerate or slip into creating a caricature when you're trying to capture a character,' Marie-Chantale Vaillancourt said. 

The Kooza set is a public square that turns into a circus ring during the show, set designer, Stephane Roy has ensured that acrobatic equipment can be seen at 260 degrees by the audience. 

'I wanted to capture the essence of circus itself by creating a scenographic environment that offers true proximity to the audience and where danger is palpable,' said Stephane. 
Kooza is just one of Cirque du Soleil's famous shows, other popular shows include Varekai Kurios, Michael Jackson's One and Mystere. 

Be sure you grab your ticket to Kooza, the show is magical and the audience will not be disappointed. Visit the Kooza website for more information https://www.cirquedusoleil.com/en/shows/kooza/tickets.aspx 


References 
Cirque du Soleil, (2015). Buy tickets for KOOZA show | KOOZA | Cirque du Soleil. [online] Available at: https://www.cirquedusoleil.com/en/shows/kooza/tickets.aspx [Accessed 28 Aug. 2015].

Cirque Du Soleil, (2015). Kooza Media Press Kit. [online] Available at: https://static01.cirquedusoleil.com/en/~/media/press/PDF/kooza/kooza-press-kit.pdf [Accessed 28 Aug. 2015].

Cirque Du Soleil, (2015). Press Room. [online] Available at: https://static01.cirquedusoleil.com/en/~/media/press/PDF/kooza/kooza-press-kit.pdf [Accessed 28 Aug. 2015].

Monday 17 August 2015

Week 4 Practical - Preparing for Assessment 2

One of the assignments for the COMM11007 is to report to social media a local event. I live in a small rural mining town in Central Queensland, therefore I have a very limited selection of events available in the local area. 

One of the possible events I can cover for this assignment is a Barefoot Bowls afternoon at the Tieri Country Club. This event is held on the 12th of September from 3 PM. The country club holds Barefoot Bowls about twice a year, and they are usually well attended by locals. This time, the Country Club has organised a live band to perform for the afternoon, Josh Henry Live. The event is a great way to encourage locals to get out and have some fun in the sun, while supporting their local non-for-profit club. Tieri is a small mining town of around 1,500 people, all working on shift at the local underground mine. 

The main parts of the event will be the registration of the Barefoot Bowls Day and announcing the winners, where the organisers will say a quick speech thanking people for coming. There is no need to get accredited for the event, cameras are not restricted. The main people I will try to get a short quote from would be the organisers of the event, commenting on how successful they believe the event was. I will also seek to obtain quotes from a number of participants and the winners and losers of the event. 

It is crucial to plan on how I will report at the Barefoot Bowls Day, so I do not leave anything out, I appear professional and organised and I get the most out of the event as I possibly can. I will meet with the organisers of the event, prior to the day so I can let them know the requirements of my assignment. 

Saturday 15 August 2015

Week 5 Practical - Brock Weier explains that his daughter keeps him grounded

Brock Weier explains that his daughter keeps him grounded

Brock Weier, 23 explained yesterday that his greatest passion is setting a good example for his three year old daughter, Isla. 

Brock said that since his daughter was born, his greatest passion in life has been setting a good example for her and shaping the person she will grow up to be.


"Isla is one of the most important things in my life, she keeps me grounded and is the light of my life," Brock said. 

"Every time Isla uses her manners or puts her rubbish in the bin, I give myself a pat on the back and tell myself that I am doing a good job," he said.

Brock has adjusted his life to make himself a family man and set the best example for his daughter.

"As soon as Isla was born, I felt like the world tilted and I became a different, better person," Brock said.

"Everything I do, every decision I make, I have Isla on the forefront of my mind. I wouldn't have it any other way," he said. 




https://twitter.com/monique_windsor/status/632518289957089280

Week 5 Practical - Norma Barnham's Committed to Leaving a Legacy

Norma Barnham is Committed to Leaving a Legacy

Norma Barnham is an 86 year old war widow who has dedicated her life to raising children, grandchildren and great grandchildren; today revealed that her greatest passion is leaving a legacy that her family will be proud of.

My Great Grandmother, Norma Barnham, said that she it is important to her to teach her immediate relatives about the family history and to create a legacy that will live on after she is gone.

"I am so lucky to have had all of you kids in my life, I think I have done a good job in being there for you all," Mrs Barnham said.

"It is now really important to me that you understand your family history, that you all hear all of the stories that only I can tell you", she said.

Norma's late husband, Stan Barnham, my Great Grandfather passed away over 30 years ago from injuries he sustained in the war. Norma still struggles with his death on a daily basis. 

"My poor husband never got the chance to tell his stories about when he was a boy or what he experienced in the war, he was too traumatised from the war, and his sickness claimed his life very quickly," Norma said.

Norma Barnham has raised two children, four grandchildren and two great grandchildren. While juggling her family duties, Mrs Barnham also volunteers her time at her local RSL and War Widows organisations. 

Grandma has had such a positive impact in my life, she has taught me many life lessons and has been a constant support system. Norma's legacy is larger than life, she is such an inspiration to those who know her. 




https://twitter.com/monique_windsor/status/632513760440090624

Friday 14 August 2015

Week 5 Inquiry - Articles with Impact

Throughout my life, I have been surrounded by mining. I grew up in a mining town and I'm still living in a mining town, my father worked in the mines and my partner now also works in the mines. The recent mining boom and consequential crash has been something that I have grown accustomed to, however I still closely follow the latest news for any mention of mining. Therefore when I stumbled across an article on News.com.au named 'Should we welcome the end of the mining boom?' I was intrigued. 





The articles lead paragraph is somewhat vague, 'Australians could be forgiven for being worried about life after the mining boom but there's one set of figures we can take comfort in,'(News.com.au 2015). The article then goes on to give valid and reassuring points about Australia's economic environment before the mining boom. The author draws on key sources to validate the articles theory and provide further justification. 

This article is an example of good journalism as it identifies the concerns that the public has and reassures them that the end of the mining boom will not be the end of Australia. The article also suggests now that commodity prices have dropped, it allows industries such as tourism, education, agriculture and manufacturing to advance again now that that the Australian dollar isn't so high. 

The article is in the business section of the website, therefore you would expect the speech and sources to be a little more in depth and detailed than other articles. The reporting was cleverly constructed, providing historic examples and quotes from Australia's Prime Minister and a leading policy analyst. 

Overall, I was impressed with the article. The heading was elusive, making the reader want to delve deeper and find out what it was about. I was personally interested in this story, mainly because of my close link to the mining industry, however I also found the


References


News.com.au, (2015). Why we should be glad the mining boom is over. [online] Available at: http://www.news.com.au/finance/economy/should-we-welcome-the-end-of-the-mining-boom/story-fnu2pwk8-1227484578083 [Accessed 15 Aug. 2015].


Sunday 2 August 2015

Week 4 Inquiry - Story Comparison

When interviewing someone for a media article, there is a very fine line between making the interviewee feel comfortable and creating a very awkward situation. Dave O'Neil has written an absolute blunder of an article for the Sunday Morning Herald, labelled 'Robert Pattinson talks about his new film, Rover, with Dave O'Neil'. Unfortunately Pattinson does not get to discuss his new film as O'Neil has made the interview all about him, writing about the monologue of his 'interview' with Pattinson rather than the stars new film. The article is extremely unprofessional and quite disturbing to read. For one that is interested in recent movie releases, I learnt nothing about the new film, Rover. However I did learn that Pattinson has a body guard that O'Neil isn't fond of, or that the reporter featured in the movie, The Nugget. 

The main issue with this poorly written article is that it has nothing to do with Robert Pattinson commenting on his new film. The lead paragraph is confused and sets a low standard for the rest of the article. As mentioned before, the article is unprofessional, does not educate the audience and focuses on O'Neil's personal life rather than the purpose of the interview. To conclude the article, O'Neil explains that readers should go and see Rover as O'Neil's new friend is in it. I have to say, I will not be going to see the movie and I definitely will not be reading any more of Dave O'Neil's articles.

The second article is featured on the Ag Force Website, and is titled 'Drought worst in living memory: AgForce Survey'. The lead paragraph in this article is great, it really grips the reader and gives them an idea about what the rest of the article is going to entail. The author respectably writes about a sensitive and confronting issue that is impacting the whole country. The article states the facts concisely with evidence to back up statements and quotes to further explain the issue at hand. 


The article provides more information than the title suggests, not only summarising the survey but providing information on what the statistics mean. The article also goes on to explain how AgForce and the Government are going to assist the rural communities who are in desperate need of help. Although the article provides some sad and confronting facts, the information is backed up with ways to assist each problem. 

The article shows a great amount of respect to the farmers currently suffering in the extensive drought. The lead paragraph is strong and sets a stable path for the rest of the article. The difference between the two articles examined is immense, the first article written by O'Neil is trivial, creating a sense of immaturity and worthlessness. Whereas the second article is informative, professional, sensitive and provides facts as well as well worded statements. The quality of articles are vastly different, creating an exceptionally different educational experience for the reader. 

References
Berkman, A. (2015). 
AgForce Queensland - Advancing Rural Queensland - Drought worst in living memory: AgForce survey. [online] Agforceqld.org.au. Available at: http://www.agforceqld.org.au/index.php?tgtPage=news&id=view,478 [Accessed 3 Aug. 2015].

O'Neil, D. (2014). Robert Pattinson talks about his new film, The Rover, with Dave O'Neil. [online] The Sydney Morning Herald. Available at: http://www.smh.com.au/entertainment/robert-pattinson-talks-about-his-new-film-the-rover-with-dave-oneil-20140619-zs99j.html [Accessed 3 Aug. 2015].

Week 3 Inquiry - Reviewing Different Media

The media often pay attention to celebrities, especially those who cause a scandal. This is no different for Australian Idol, Kate DeArgaugo who has lost her license for six months after driving under the influence of drugs. The articles that will be examined include, 'Australian High-Dol' in the Courier Mail on 1 August 2015, 'Australian Idol Kate DeAraugo loses license for 6 months' on the Sydney Morning Herald Website, and finally news broadcast on Seven News 'Australian Idol winner Kate DeAraugo pleaded guilty to driving while high on drugs'. 

The broadcast from Seven News goes for a minute and a half and starts off a snippet of Kate Deraugo's song, saying that Deraugo is 'an Aussie idol with a big voice' however they go on to explain that Deraugo was deadly silent today in a court hearing where she pleaded guilty to taking illegal substances before getting behind the wheel. The lead sentence captures the audience, for a celebrity that isn't all that well known, the song links Deraugo's song for viewers to recognise. 

The Seven News broadcast shows a copy of the legal paperwork and goes into detail about what was said in the court hearing, such particulars as the drug that was consumed and how much Deraugo was fined. Before moving on, the reporter mentions that the judge couldn't see how Deraugo was dealing with her drug problem, so a conviction was recorded.

The article then takes a turn and focuses on the New South Wales Police and their efforts in random drug and alcohol testing, the Assistant Police Commissioner comments on the problem that ice is creating in our society. The reporter concludes the article by suggesting that the high profile court case may deter other drivers from driving while under the influence. A quality in reporting was shown in this broadcast, instead of focusing on Deraugo and her issue, the reporter highlights the problem by including statistics on drug issues in New South Wales as a whole. 

The article from Sydney Morning Herald successfully wraps up the focus of the article within the lead paragraph. As the article progresses, the reporter focuses solely on DeAraugo, summarising her recent drug habits and battle with depression. Unlike the Seven News article, the Sydney Morning Herald reporter quickly discusses DeAraugo losing her license, however then delves deeper into her personal issues. No references are made to drug issues within Australia, the article is solely addressing the issue from a celebrity interest view.

The article in the Courier Mail's lead paragraph reveals details about the drug consumption of DeAurgo. The lead paragraph also provides a quick summary of what the article is going to contain. The Courier Mail article takes on much of the same opinion that the Sydney Morning Herald article did. The articles from The Courier Mail and Sydney Morning Herald are very similar, neither bring new information or tackle the issues differently. The Seven News Article is a stand out, although it discussed DeAraugo and her issue with drugs, it did not focus on the negatively or 'gossip', the article was well spoken and is the best out of the three examined.

This issue was of interest to me as I am a sucker for celebrity gossip, however I admire when a reporter can move your focus from the issue at hand, to the bigger issue. I found this exercise excellent in looking at how one story can be construed in so many different ways. So far, I am thoroughly enjoying the course, the quizzes are excellent. I am remembering all of the grammar rules that I haven't remembered since I was in school. I am excited for the assignment and learning more about Media Writing. 


References

Australian Idol winner Kate DeAraugo pleaded guilty to driving while high on drugs (2015). [TV programme] Seven News.
Dale, A. (2015). Australian High-Dol. The Courier Mail, p.17.
Meehan, M. (2015). Australian Idol Kate DeArugo loses license for 6 months. The Sydney Morning Herald. [online] Available at: http://www.smh.com.au/lifestyle/celebrity/australian-idol-kate-dearaugo-loses-licence-for-6-months-20150731-gion6a.html [Accessed 2 Aug. 2015].


Thursday 30 July 2015

Week 1 Inquiry - Different Purpose/Different Writing

Gold Coast Titans supporters cheering on their now NRL owned club - NRL Photo


There has recently been hype around the financial position of the Gold Coast Titan's NRL Team, with this hype comes many news articles with varying facts and statements.

The NRL website, Gold Coast Bulletin and ABC News have all published articles on the 24th of February addressing the financial issues surrounding the Gold Coast Titans and the NRL's decision to take over the club. Each of these articles have a bank of interested parties and are aiming towards an audience who are interested in sporting, business or potentially people who live on the Gold Coast. 

The NRL's Article: NRL takes control of Gold Coast Titans confirmed the facts about the recent transfer of the Gold Coast Titans, the article focused on the positive aspects of the takeover by commenting on the club has a long term future on the Gold Coast and the club will be performing as per normal. 

The specific audience for this article would be those who were doubting the decision of the Titans takeover, the audience is constantly reminded of the benefits of the NRL taking over the ownership of the club. This aligns with the key message of the article, being that although there has been financial difficulties in the past for the Gold Coast Titans, fans and supporters can now put these issues behind them due to the commitment of the NRL. 

The Gold Coast Bulletin's article: 'Five-year blueprint convinced NRL boss to save Titans just weeks before Gold Coast NRL club would have folded' takes a more critical stance on the situation and produces more information about the possibility of a five-year blueprint was presented to the NRL CEO. The article also eludes to 'off field dramas' that the club was experiencing, which was not at all mentioned in the article written by the NRL. This article includes a lot of figures and focuses on the scandalous nature of the situation which would appeal to a much larger audience than the article written by the NRL. 

The angle of the story is to highlight the dramatic nature of the situation and name and shame key people within the Gold Coast Titan NRL take over. The key message in the statement varies between highlighting the recent drug scandal surrounding the Titans, reviewing the decision of the take over and reinforcing the importance of the sustainability of the club, which would be a concern of the audience. The Gold Coast Bulletin has successfully written a story focused on the take over while also incorporating facts and statements which would be of interest to the reader. 

The ABC News article 'Gold Coast Titans taken over by NRL, placed in voluntary administration after drug scandal' takes almost the same stance as the article written by the NRL. Throughout the article, references are made to quotes which highlight the benefits of the takeover and the positive outcomes that the take over will achieve. The article is not at all detrimental to the Titans and takes a non-partial angle in the situation. The audience would be quite similar to that of the NRL article, including people interested in sports and business and fans of the Gold Coast Titans. 

It has to be said how one story can generate a different audience, tackle the article at a different angle and force a different key message. Each of these articles would influence the audience in various ways, including excitement about the recent take over to disgust for the cocaine scandal. The opinion of the public is in the hands of the media writer. 


REFERENCES
‘Gold Coast Titans taken over by NRL, placed in voluntary administration after drugs scandal’, ABC NEWS, 24 February 2015, viewed 20 July 2015, http://www.abc.net.au/news/2015-02-24/nrl-takes-over-control-of-gold-coast-titans-amid-drugs-scandal/6247574

Meyn, T 2015, ‘Five-year blueprint convinced NRL boss to save Titans just weeks before Gold Coast NRL club would have folded’, Gold Coast Bulletin, 24 February 2015, viewed 20 July 2015, http://www.goldcoastbulletin.com.au/sport/nrl/five-year-blueprint-convinced-Copyright of NRL Photosnrl-boss-to-save-titans-just-weeks-before-gold-coast-nrl-club-would-have-folded/story-fnj9yd9w-1227237781936

NRL, 2015, ‘NRL takes control of Gold Coast Titans’, 24 February 2015, viewed 20 July 2015, http://www.nrl.com/nrl-takes-control-of-gold-coast-titans/tabid/10871/newsid/84020/default.aspx

Week 1 Inquiry - Introduction

My name is Monique Windsor, welcome to my blog space. I am currently studying a Bachelor of Business Management and Public Relations with CQ University. The purpose of this blog is to create a portfolio for COMM11077 - Media Writing, each week I will address a variety of issues that correspond to the course requirements. 

I am excited to learn more about Public Relations as a whole, and in particular about the fine art of media writing. Although I am not new to blogging for academic purposes, I am new to Twitter and Storify which will be used throughout the course. 

I currently work full time as a General Manager of a Country Club in a small town in Central Queensland. I am learning a lot about the hospitality industry, and have found that my previous study not only assists me as a manager, but also as a public relations professional.

I will break down the blog into the weekly work required for ease of access and understanding.

Thank you for taking the time to read my blog for COMM11077, 

Monique Windsor 
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